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To Market, To Market
Key players share their vision to turn the Mumbai Film Mart into the most sought-after film market in the region The Mumbai Film Festival is not only about watching great movies, there are great...
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Short Takes
• Though Ashutosh Rana played the main villain in Tamil film Vettai, we’ve learnt that Prakash Raj will play the part in the Hindi remake. • This week, there were whispers that Tanuj Garg, CEO of...
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Trade Outraged At TDP Fiasco
Balaji Motion Pictures’ The Dirty Picture was to air on Sunday, April 22, in two time slots – 12-4 pm and a repeat telecast from 8-11pm – on Sony Entertainment Television. But the channel was forced...
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The fiasco over The Dirty Picture’s telecast has made channels nervous about broadcasting ‘adult’ films. Will the controversy impact these films’ satellite rights? Every child strives for a straight...
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The Big Tease
The first trailer of a film has become closely linked to its commercial success. Experts tell you what it takes to make the perfect cut In times when competition is razor-sharp, it could take just 30...
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Budget Ke Side Effects
Budget 2013 - Partial relief for film producers The Union Budget 2013-14, presented by the Finance Minister P Chidambaram at the Parliament on February 28, 2013 has evoked mixed reactions from the...
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It Doesn’t Ad Up
The new cap on television advertising is set to change the dynamics of film marketing The recent ruling restraining the amount of advertising on television has sent a nervous ripple across the film and...
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